Journal

A Day to Celebrate Scent

Today is International Fragrance Day, a celebration of scent and its power to move us. Fragrance is more than something you wear. It’s how you remember places you have loved, moments you return to...

International Women’s Day at LUMIRA

International Women’s Day is a moment to reflect on the women who shape ideas, build businesses and create culture with intention. LUMIRA was founded from a desire to approach fragrance differentl...

Welcome the Year of the Horse

A New Year. A New Momentum. The Year of the Horse symbolises freedom, movement and confidence, a time to move forward with clarity and purpose. In Chinese astrology, the Horse represents vitality, ...

In conversation with Almira Armstrong for B Corp Month

Join us on Wednesday 19 March for a special conversation between LUMIRA’s founder and creative director Almira Armstrong and fellow purpose-driven founders, Don Garvan of Totem Road and Gillian Co...

WeWearAustralian x Australia Post New York Retail Experience

We are so excited to share that LUMIRA is the Scent Partner for theWeWearAustralianx Australia Post retail activation at New York Fashion Week this February, 7-9, 2025.Twelve incredible Australian...

How to Choose a Fragrance for Your Wedding Day

Your wedding day is a once-in-a-lifetime occasion where every detail – from your dress to your venue – is carefully chosen to reflect your personal style. The right fragrance not only adds a uniqu...

Your Ultimate Wedding Checklist for a Flawless Celebration

Take the first step to forever with The Aisle Initiative.  This initiative is our way of giving back, and making one lucky couple's journey to saying ‘I Do’, just that little bit easier. We have p...

Holiday Gifting Made Easy

Join LUMIRA founder Almira Armstrong on Saturday 9 December for an exclusive holiday gift-wrapping workshop in our Paddington boutique. Almira will be on hand to offer her fragrance expertise and t...

Celebrating 10 Years

LUMIRA was founded in 2013 as a niche luxury candle brand lovingly handmade in the Sydney kitchen of our founder Almira Armstrong. In the decade since, we’ve slowly and deliberately expanded our r...

Inside the LUMIRA Pop-Up Event

Earlier this month, LUMIRA founder and creative director Almira Armstrong was delighted to host a special three-day pop-up event in Paddington, Sydney. The chic and spacious surrounds of interiors...

LUMIRA Pop Up / MCM House

Almira Armstrong, Founder of Australia's leading luxury niche fragrance brand LUMIRA, invites you to join her at her Parfum Pop-Up at MCM House, Paddington where you can experience and shop the ent...

Chase the Sun

Our Halcyon House X LUMIRA pop-up brings a slice of summer to David Jones Bourke St, Melbourne store. In store now until Sunday, August 11, the installation celebrates the carefree days of the Aust...