Journal
The Everygirl Features LUMIRA Sun Soaked in Summer Perfume Edit
In The Everygirl’s annual summer fragrance edit, LUMIRA Sun Soaked is selected as the perfect scent for Sagittarius, celebrated for its radiant fruit notes, Mediterranean inspiration and spirit of ...
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Beauty News Daily Interviews LUMIRA Founder Almira Armstrong
In this exclusive interview with Beauty News Daily, LUMIRA founder Almira Armstrong shares the story behind the brand, the inspiration drawn from travel, the evolution of slow perfumery, and her vi...
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ELLE UK’s Spring Perfumes for Sunny Days Featuring Sun Soaked
ELLE UK highlights the best spring perfumes for sunny days, including LUMIRA’s Sun Soaked, a radiant, fruit-floral scent inspired by Mediterranean light. Read more
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GQ’s Best Spring Colognes Featuring Soleil du Maroc
GQ names the best spring colognes, featuring LUMIRA’s Soleil du Maroc - a fresh, citrus-herbal fragrance with layered botanicals and a modern edge. Read more
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Who What Wear’s Best Green Perfumes Featuring Soleil du Maroc
Who What Wear explores green perfumes, featuring LUMIRA’s Soleil du Maroc and insights from founder Almira Armstrong on fresh, nature-led scent trends. Read more
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The Standard’s Uplifting Solar Scents Featuring LUMIRA Sun Soaked
The Standard highlights mood-boosting solar scents, including LUMIRA’s Sun Soaked Eau de Parfum - a radiant fragrance inspired by sunlight and warm skin. Read more
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Esquire Names LUMIRA Soleil du Maroc a Best Fresh Cologne
LUMIRA’s Soleil du Maroc is recognised by Esquire as one of the best fresh colognes. Discover the spicy-fresh fragrance inspired by sunrise over Morocco. Read more
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The Standard UK’s Best First-Date Perfumes Featuring Sun Soaked
The Standard UK picks top perfumes to wear on a first date, including LUMIRA’s radiant Sun Soaked Eau de Parfum for a bright, confident scent moment. Read more
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Almira Armstrong on Storytelling, Sustainability & LUMIRA’s UK Launch with TheIndustry.Beauty
LUMIRA founder Almira Armstrong discusses fragrance storytelling, sustainability and the brand’s thoughtful UK launch with Boots Fragrance in an in-depth TheIndustry.Beauty interview. Read more
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Harper’s Bazaar UK’s Best Niche Perfumes - Featuring LUMIRA’s Sun Soaked Parfum
Harper’s Bazaar UK names the best niche perfumes to know now, including LUMIRA’s Sun Soaked Parfum - a modern, radiant scent inspired by summer. Read more
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Vogue on Interior Designers’ Favourite Luxury Candles - LUMIRA’s Place Among Legendary Scents
Vogue highlights top luxury candles loved by interior designers and why LUMIRA’s Tuscan Fig stands out among iconic home fragrances that shape spaces with scent. Read more
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InStyle Spotlights Scent-Stacking & Soleil du Maroc - Almira Armstrong on Modern Layering
InStyle explores scent-stacking with insights from LUMIRA founder Almira Armstrong, including Soleil du Maroc and the rise of personalised fragrance layering. Read more
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