Flaura November 2020 / Interview with Founder Almira Armstrong

Welcome back to our Founder Stories series, where we sit with inspiring and influential women to dive into their entrepreneurial journey and discuss all things business (and wellness). Today, we speak with Almira Armstrong, the founder of luxury candle and fragrance brand LUMIRA.

Almira’s most powerful memories are punctuated by olfactory glimpses and aromatic snapshots. “It started when I was two or three years old and playing with Mum’s perfume bottles – she was obsessed with YSL’s Paris and Opium,” Armstrong recalls of the two heady scents that would leave an indelible impression on her young mind.

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