Journal

The Making of Neon Moon

Tokyo is one of the most vibrant cities on the planet, a place where cutting-edge modernity rubs shoulders with time-honoured rituals and the streets are bathed in neon’s hypnotic glow. This thri...

Scent Memories / Bois D'Epices

We call Bois d'Epices our ultimate feel-good fragrance. It’s sparkling and sunny and when you wear it, you just know you’re going to have a good time.  It has a zing, with lots of grapefruit and l...

Scent Memories / Tuscan Fig

Tuscan Fig was one of the first fragrances Almira Armstrong created at LUMIRA and it’s one we return to time and time again. This is the ideal fragrance for Summer or for anytime you want that fee...

3 Fragrance Trends That Will Dominate Valentine’s Gifting

While fragrance remains a classic choice for Valentine's Day, there's a refreshing shift in our community's approach this year. Instead of opting for the conventional and predictable scents, indivi...

Three Fragrance Trends For Summer 2024

A new season welcomes new opportunities for creative expression. As summer approaches, you might explore lighter, fresher scents that feel refreshing on a hot and humid day. Or perhaps you’ll take ...

The Right Fragrance for Every Summer Event

It doesn’t matter how many events are on your calendar this season, the opportunity to dress up and dazzle is always thrilling. Your choice of scent plays an integral part in setting your image. J...

The Making of Il Giardino

When did travel become an exercise in competitive list-making, the desire to experience a destination distilled into a checklist of sights to take in, views to savour, meals to relish? We adore th...

Introducing Scented Drawer Liners

When creating our new Scented Drawer Liners, I wanted to offer a small but meaningful way to enrich your day through fragrance. I imagined the surprise of opening a drawer and encountering the sof...

Behind the notes: understanding oud

It’s only fitting that the scent of oud is a complex one – it carries millennia of history and culture in its wake. In the Middle East, where its wood chips and fragrance oils have been used for c...

The making of Bois D’Épices

In early 2020, as the whole world was plunged into pandemic-induced stillness, LUMIRA founder Almira Armstrong began working on her newest scent. For Armstrong, a lifelong traveller, the need to o...

The art of scent and the Sphera fragrance ritual

Experts say the best way to preserve a precious memory is to consciously embed the moment in your mind using sensorial triggers. You might focus, for example, on the particular shade of startling ...

Making sense of scent families

The human nose is a finely tuned piece of equipment, capable of detecting more than one trillion distinct odours. It’s an impressive feat but one that can provoke confusion and misunderstanding whe...